Local SEO is still working great!
You just have to do it differently than in 2017-18.
Local SEO can get you
Content marketing is now entering into a mature stage. Business has accepted the importance of using the Internet for creating marketing and sales opportunities, and innovations are occurring in market strategies all the time. The local community still remains a primary source of profit and some trends are showing the way to best capitalize on this market.
Also, competition is tough for many keywords now, but you can get great results with long tail versions of the keywords locally. This is true now but will not last. It is critical you act today.
The trend towards the use of mobile applications is nothing short of amazing. Nearly half of all shoppers will use their smartphone to check the local market sales. The concept of SoLoMo (Social, Local, Mobile) has been discussed in marketing for quite some time, and now Pinterest is offering Place Pins to allow content to be published and then put on a map. This is going to have an effect on search engines, and the maps will probably be years increasingly more than links (Yandex, by the way, is no longer using links in search results). Pinterest maps will play an increasingly more important role in searches.
It is mobile applications and smartphones that are going to be guiding a lot of marketing activity in 2019, including local business efforts. The idea of having maps in searches can be very helpful to any neighborhood business. Rather having a person go through a lot of explanation on the websites, the maps can play a person directly to the store. SoLoMo is no longer a topic of conversation at conventions and conferences. It is starting to be used more often as efforts are made to expand and optimize markets.
Social media and search engines find the intoxicating idea of attracting global customers. Small business has to be careful about this overenthusiasm. The Internet has leveled the playing field a bit but there is a note of caution about customers thousands of miles away. A quick look at any website analytics will tell a small business that most customers live close by and local is profitable. It makes sense to concentrate on local business SEO than to try to penetrate a market in China.
It also means that marketing is much more focused on social media channels. SEO that is Geo-targeted doesn’t have nearly the level of competition a global strategy would encounter. Additionally, local business has the advantage of customers being able to easily visit the store. A search engine may have pop up maps that direct a person to the establishment. Rather than typing in questions about products, an individual can easily go a few blocks and ask direct questions of a human being. That consumer is also in a position to perhaps make a purchase right then and there.
Global strategies are not bad if the business is ready for them. Until it is time to take on international competition, it may be a good idea to simply focus on the local area. Once the financial and customer base has been created, then a local company can explore outside the community. Until then, it is better to focus SEO strategy on the person who happens to be living just a mile or so away.
No other company offers as much value for so little cost. We provide real-world results for our customers. We can afford to do so because we have access to the most powerful tools, and the experience using them.
This makes our time spent on your website more effective than the competition.
Detailed Website SEO Report
We start every website project out with a detailed report. This report normally costs $100 but it is free as our gift to you as a new client.
It includes many of the things we look at to determine our website properties SEO standing at the moment. While most sites require a great deal of keyword research and work. Many have other areas that need immediate attention to improve your search engine rankings.
So we complete this detailed report and make sure you have it and understanding within your first 7-10 days with our company.
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Great SEO creates free or organic traffic that saves you real money on website visits and views. This translates into more sales and higher conversion rates.
We also have a full-time copywriter on staff to help you turn average content into savage content that wins over your competition every time.
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Answers to Your Questions
What is an SEO expert?
An SEO expert is someone who studies and understands the changes to how search engines work. They also must master the website methods to communicate effectively with search engines like Google, Yahoo, Bing, and many others by making changes to your on page, and off page optimization efforts.
Why is it important that your copywriter also understands SEO?
Many people can write amazing articles. However crafting the article or other content in a way that will not only speak to the consumer of that content but also to search engines at the same time, is a lifelong developed skill.
What topics does your Copywriter specialize in?
As a professional writer and copywriter, we specialize in the needs of our customers. We are experts at researching topics and addressing the readers need and concern. We could write an amazing article on almost any topic imaginable, and have.
Our copywriter has also published over 40 books on a variety of topics.
How do you get such amazing results for your customers?
While there are many steps to our process we understand the importance of keyword research, and a deep understanding of SEO to get our clients amazing results.
Many try and craft or write amazing content but they fail because they do not understand what people are really looking for when they do an online search.
People want one of two things information or entertainment. We focus on information that informs and solves issues and needs for the reader. That is why Google loves our work, and our clients do as well.
What is the most important thing I can do as a website owner today to improve my results?
Get started improving your site now. Every day more websites add content and competition gains speed. So taking immediate action and getting in the race with professional help is key.
Some people do get results on their own but you can find few of those individuals because of all the skills required to succeed these days.
Let's Work Together!
Call us now if we do not answer make sure you leave a message. You can also purchase any service on the website directly to get started right away.