SEO Local Ranking


How to rank a page for a keyword in multiple cities?

Most people live or work in cities that have many different areas for business. I myself live in Virginia Beach VA. This area has many large cities that create the larger community. Often the larger community is referred to as Hampton Roads VA.
There are several cities that make up the area referred to as Hampton Roads. Virginia Beach, Newport News, Portsmouth, Hampton, Chesapeake, Yorktown, Suffolk, and several others.
The area you live in is likely much the same. Even if you live in a major metropolitan area there are suburbs that people live in and conduct business in.
As a business owner, if you serve the public, you want your business to be found online in the area that your business is located.
Doing so requires what is called SEO (search engine optimization). To get real results with online SEO you must use keywords in relevant content and place that content on your website. When keyword rich content is on your website we call it On-page SEO.
You also should share your content with other websites, blogs, and high ranked referral sites. This creates backlinks to your website from these other high ranking sites. This is called Offpage SEO. When you combine Onpage and Offpage SEO with great content that provides value, then you can help your website be found in major search engines.

When your business can be found with local keywords it creates organic traffic. This is free traffic from these major search engines based on what people are actually looking for in your local area.

So if you want to implement this for your own business you need to think about helpful content for people who are interested in what your business offers.

This article itself could even be considered SEO rich local rank content. A few things are missing to create the kind of content that will create great results online.

Let me show you an example with this article. 

If I wanted to rank this article and reference to my site online I need to add a few more keyword rich pieces of content. I have already mentioned the city names in my area. So search engines would recognize this content. If would not be considered very relevant yet because I have only mentioned the key city keywords one or two times so far in this article.

So the first step would be to mention one of the target cities again in a natural way. So if my goal is the popular community term Hampton Roads then I would work that into the content itself.

Does that make sense to you?

If it does not you can start to work with some free tools to help you master this process and get the best results.

Squirrly SEO 2018
This is a great tool that offers a free version and a paid version.

For people that are new to SEO and content marketing this plugin for WordPress site users makes the process easy.

It measures the amount of times your keyword is used, where and how it is used. This when combined with graphics tags and other measures will help you rank your content, and your site in major search engines.

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